Tuesday, January 25, 2011

The Changing Marketplace Continues - Now What?

The trend in the Aftermarket continues it metamorphosis and we must figure out what to do. Consider these points:1). The consumer continues to challenge us and displays little patience. Their personal lives are stressed.2). We have moved from 90 day oil changes to 180 day oil changes which revolves around winter and spring tire changes.3). The rush at tire change over means billed hours per

Monday, January 10, 2011

Welcome to January and February

Nothing much changes within the Aftermarket. January and February are months of "soft sales", "doubtfulness", "anguish" and don't forget the obvious "I'm going broke, I have no money" syndrome.OK time for a wake-up call that I'm sure I will get negative feedback on. Nothing has changed!!!!! and THAT is the point. The Aftermarket remains the same expecting different results......the professionals